Next Xbox could cost $1,200 to $1,800 by 2028
TECH · 23 Oct 2026

Next Xbox could cost $1,200 to $1,800 by 2028

A Fortune report, citing Microsoft insiders, projects the next Xbox at $1,200 to $1,800 when it arrives in 2028. The Verge's commentary argues that such a price would be very hard for mainstream players to accept, and questions whether Microsoft can realistically hit that range. For anyone working in gaming hardware, retail, or platform strategy, the story is a useful reminder that console pricing is becoming a strategic constraint, not just a manufacturing number. Pricing shapes audience size, subscription economics, and third-party publisher decisions. These are still projections rather than an official announcement, so it's worth watching how the numbers evolve. How do you see the balance between premium hardware and broad adoption playing out?

Read the full story on The Verge →