Apple wants Siri to act more like an agent next year
Apple's personalized Siri has finally shipped with iOS 27, delivering on the goals the company set out in 2024. Yet a key capability remains missing: Siri still does not proactively take actions on a user's behalf, a feature many AI companies are actively pursuing. According to Bloomberg's Mark Gurman, Apple might move in that direction next year. For those following consumer AI, this is the real test of whether assistants move from answering questions to completing tasks. Apple is also reportedly experimenting with a new engineering pipeline that could make faster development possible, which could matter for how quickly features like this reach users. For product, engineering and AI teams, the signal is clear: the race is shifting from conversation quality to reliable, proactive action.
Key points
- What happened Apple finally shipped its long awaited personalized Siri with iOS 27. The company delivered on the goals it set out back in 2024.
- The key detail Siri still lacks proactively taking actions for you. Bloomberg's Mark Gurman reports Apple might add that capability next year.
- Why it matters Acting for you, not just answering, would be a big shift for Siri. Apple is also experimenting with a new engineering pipeline that could speed up development.